SAMSUNG AR SHOWROOM
An augmented reality application
Business-task:
We were to create an AR showroom where the customers could see how this or that product would look in real life. We did this on the basis of our previously realized AR application.
What we did and how we did it:
In the previous version of the application the customers could see how this or that TV-set would look in their apartment. In the showroom version it is possible to choose a virtual interior design from a digital library and try a TV-set there. This allows the customers to see how a TV-set would fit in different surroundings, without the need for visiting a showroom in real life.
We also realized an option of going to the website for buying a TV-set.
Specifics of the project:
We realized the Online-to-Offline concept in the AR showroom, making it available at any time, and thus widened the brand’s presence in the online-sphere.
Time-frame: 2 months
The client: Cheil, Samsung
Year of the project implementation: 2020
